6 – How LinkedIn Can Help Grow Your Trade Business

LinkedIn

In this Tradie Success podcast, we will discuss the world’s largest professional social networking website – LinkedIn.

There are so many ways you can use LinkedIn to grow your trade business, and in this podcast I’ll let you in on five ways to get started. From creating a personal profile, to participating in group discussions, we will take a look at how you can successfully network on LinkedIn and land a job or two!

0:43 What is LinkedIn and why should you join?
1:16 Why it’s important to connect to people on LinkedIn
2:00 What happens after you are connected?
2:29 Remember, there are a few rules to follow when using LinkedIn
2:41 Tip 1 Creating a professional profile: What makes a great profile?
3:40 Why it is important to create a great title
4:47 Tip 2 Get some recommendations: How do you get recommendations?
5:30 Why recommendations are so valuable
5:52 Tip 3 Build your connections: How do you build connections?
7:08 The 3 levels of connections on LinkedIn
9:05 Tip 4 Join groups: How do you join suitable groups?
11:28 Tip 5 Start your own group: Why can starting your own group help grow your business on LinkedIn?
12:43 Why LinkedIn is a fantastic tool
14:01 What if you have a bad photo and an incomplete profile on LinkedIn?
15:40 How we can help you build your LinkedIn profile

TWEETABLES

The more helpful you are, the more you will be remembered. Click To Tweet

Google your name. 9 times out of 10, your LinkedIn profile will be the top result. Click To Tweet

LinkedIn can be a great tool for growing your trade business. Find out how. Click To Tweet

Give it a go – it’s well worth it if you put a bit of effort in at the beginning, and spend a small amount of time on it every week.

Let’s finish with this fantastic quote:

networking

Diane Helbig: Lemonade Stand Selling: Accelerate Your Small Business Growth

Let’s Connect!

Connect with me on LinkedIn! –http://au.linkedin.com/in/annettewelsford and join our LinkedIn group – tradie success

Feedback?

If you have any comments or questions about this episode, we’d love to hear from you – simply enter them in the comments area below this episode on the website tradiesuccess.com.au

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About Annette

Hi there. My purpose in life is to help trade business owners to grow a successful business. The purpose of this podcast is to share interviews with business experts that we believe do know what they're talking about, to help our listeners grow their business and achieve more than they ever thought possible. So who am I to want to give help to trade business owners about business? Good question! I’m married to a tradie, addicted to marketing and fascinated by what makes a successful business, well successful. Marketing is certainly on top of the list, but there are other areas of the business to get right - which is why this Tradie Success episodes delve into all areas of running and growing a trade business. In terms of my experience - I have marketing quals, 30+ years marketing experience, and have helped hundreds of small businesses (a lot of them tradies) achieve better results through their marketing.