12 – Run Your Business From Your Pocket


Clinton Cowin

Clinton Cowin CEO, TradiePad

On this episode of Tradie Success, we’re joined by Clinton Cowin from TradiePad. He’s going to talk us through how to systemise your trade business using technology to save you and your team time. Clinton is not only an IT whizz, but also a tradie, so he knows exactly what trade businesses need.

Stay tuned until the end, because Clinton has a money-saving Special Offer for all Tradie Success listeners.

0:47 What happens when you get so busy everything turns to chaos?
1:18 Introduction to Clinton
2:07 Beginning of interview with Clinton Cowin
3:40 Most common issues tradies face when systemising their business
4:36 Understanding what a system does and how it works
5:30 How can you make an educated decision on what programs invest time into
6:44 The benefits of systemising - how one tradie took a month-long holiday to Europe while managing his business back home
7:53 What should software for job and project management do?
12:48 How Clinton tests products on the market
13:25 How TradiePad determines which software is suitable for each client
14:46 What criteria does Clinton use to judge software?
17:20 How TradiePad is able to keep up with new software
19:30 The process of working with TradiePad
21:41 Provides service all over Australia
22:00 What kind and size of trade business does TradiePad service?
24:15 Single entry of information
24:58 Traditional software
25:33 Operational software
27:24 What is a business operating platform?
28:30 Having a professional email address
30:39 What about Office 365?
31:42 Breaking your system down into components
32:13 Does TradiePad provide support to their clients?
35:25 The customer experience
37:20 Technology and professionalism
39:11 How to find out more about TradiePad
40:34 TradiePad Special Offer
41:31 Key learnings
43:45 Today’s quote
44:20 Want more marketing help?
44:40 Want to learn marketing yourself?

To sum up – there’s no need to be scribbling on paper anymore. Systemising your business with the latest job management software will save time and avoid confusion. Plus, efficient systems can enhance the customer experience, and at the end of the day, that’s what it’s all about.

The quote of the day sums this up neatly:


If you have any questions or comments, we’d love to hear them. See you next time!


It’s the little things that make the big things possible.” J Willard Marriott #tradiesuccess Click To Tweet

The public perception of tradies is changing. #tradiesuccess http://bit.ly/tradiesuccess Click To Tweet

All businesses use systems. It’s a matter of recognising this, and making them efficient. Click To Tweet

Stick with your core business, and work with experts that are great at what they do. Click To Tweet


Want to get organised? Contact Scott at Tradie Pad at tradiepad.com.au or on 0437 394 044 and mention you heard Clinton on Tradie Success and they’ll cut the cost of your scoping session from $250 to just $200.


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Need Marketing Help?

If you want help with marketing and growing your business, that what we do. Check out our list of services at tradiesuccess.com.au/services. We help with websites, copywriting, social media marketing, graphic design, brochure design and a whole lot more.

Want to Learn Marketing?

If you or any of your team members would like to learn more about how to market your trade business – we have an exclusive marketing training program – where you will learn step by step how to differentiate your business, how to market online, how to get more referrals and much much more, over at tradiemarketingsecrets.com. For just $20 per month you’ll get access to all the fabulous lessons, tools and quizzes to help you become a gun marketer – plus we’ll add you in to our members only Facebook group where you can meet other tradies and get answers to your burning marketing questions. I’m in there every day.

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About Annette

Hi there. My purpose in life is to help trade business owners to grow a successful business. The purpose of this podcast is to share interviews with business experts that we believe do know what they're talking about, to help our listeners grow their business and achieve more than they ever thought possible. So who am I to want to give help to trade business owners about business? Good question! I’m married to a tradie, addicted to marketing and fascinated by what makes a successful business, well successful. Marketing is certainly on top of the list, but there are other areas of the business to get right - which is why this Tradie Success episodes delve into all areas of running and growing a trade business. In terms of my experience - I have marketing quals, 30+ years marketing experience, and have helped hundreds of small businesses (a lot of them tradies) achieve better results through their marketing.